The Versori Backstory
Eight months. That’s how long it can take enterprises to complete a single software integration—before they even start seeing results. It’s an unavoidable bottleneck, forcing a choice between expensive, custom-built solutions or rigid, pre-packaged platforms that never quite fit.
Sean Brown, Versori CEO, lived this pain firsthand.
“My background is as a founder — I’ve built multiple companies in the past,” said Sean Brown, Versori CEO. “The most recent one was called Mercarto, which is a marketplace platform that implements marketplace technology for huge retailers.”
That experience opened Sean’s eyes to how time-consuming and complex software integrations can be. “We looked on the market for different iPaaS solutions, and there was nothing there that supported our requirements,” he said.
Data integrations are everywhere. And, they’re often costly and time-consuming, taking as long as eight months, in Sean’s experience. Most organizations face a tradeoff between expensive custom development or inflexible pre-built solutions that don't quite fit their needs.
When Sean exited Mercarto, he decided to solve the integration problem and founded Versori with CTO Daniel Jones.
The Problems Versori Solves
Enterprise integrations create massive technical bottlenecks, requiring millions of dollars in investment and custom code development. Engineering teams can spend months on integrations, diluting focus on core products. And then, after all that, traditional integrations lock customers into inflexible black box platforms.
With Versori, the goal is to make integration as simple as a conversation. Using AI, Versori helps companies build any integration, no matter how complex, with just a prompt.
“To do this the old way, it would take eight months — sometimes just to scope out the project — then start to resource and staff the project, and then go build it, which could take another set of months — you’re looking at millions of dollars of investing and months of waiting,” said Jay Po, managing partner and co-founder at Stage 2 Capital. “So often, integrations are solved through large consulting companies that have been around for two or more decades. That’s the type of opportunity that AI can play a big role in.”
“We invest in companies that transform their markets through massive efficiency gains,” Jay continued “Think: ten times better, faster, cheaper. Versori delivers exactly this to solve complex integrations.”
Stage 2 is helping Versori scale up their go-to-market so they can increase adoption and achieve their long-term goal: to unify automation entirely into Versori AI.
How Versori Works
Versori provides an agentic iPaaS platform for custom integrations and workflows mainly on the API layer of the tech stack. Versori provides integrations in multiple ways.
1. Traditional iPaaS powered by an agent - Versori built a traditional iPaaS with a unique connector engine that enables an AI agent to scrape API documentation, and onboard instantly. Then, a company can build an entire integration workflow with a no-code user interface.
2. Custom AI Agents - Versori allows users to create their own complex agents that can automate complex or manual tasks between systems. Whether it’s automating an entire SDR function, enriching leads, and meeting preparation or customer support and ticket resolution. Versori Ai can build an entire agent from just a single prompt.
3. Embedded - Additionally, Versori provides an embedded solution for software companies that want to offer a library of out-of-the-box integrations. A company can build a template for the integration on the platform with dynamic authentication, and then provide it to their end users, who can then click, connect, enter the username password — and they're integrated instantly.
This resonated with Stage 2 LP Matt Laukaitis. “The dynamic in so many enterprises is that there’s too much risk involved for people to freely use an open-source LLM to try to optimize or develop code,” he said. “This solution gives you the ability to take the best features of an off-the-shelf LLM but in the context of a strategic relationship with Versori. That way, you’re corralling everything, so you know what’s happening, and it stays consistent across the enterprise.”
4. Partner integrations - Versori supports partnership teams undertaking major, complex technical integrations. “We have managed to get integrations live in five days that the implementation teams have estimated will take 12 weeks,” said Sean. “We remove a lot of back-and-forth and pain and cost on both sides.”
Versori Use Cases
Retail
One of the largest retailers in the world had a very particular use case: They wanted to integrate products from Amazon sellers into their own separate marketplace. This is a complex integration, because Amazon doesn’t provide much data beyond what is publicly available. The other retailer had dozens of engineers working on this project for more than two years: pulling out and enriching more than a billion SKUs into 8,000 product groups.
“We built it in two weeks, and we took the company’s accuracy from low 60% to 97%,” said Sean. “So it's incredibly accurate, and we’ve unlocked a load of business value for our customer.”
CRM
“Can you build me an integration between Salesforce and Shopify? Every time I get an order from a new customer, create that customer in Salesforce.”
Now, this is a fairly simple use case for Versori, but you can see the potential. If an LLM doesn’t understand a given platform, it will search and learn for it agentically. Versori ingests API documentation, then it builds all of the needed packages.
The raw code files can be saved to Github for companies that want to maintain control of their own infrastructure. However, if you want a no code view, you can click on each node of the flow and then reprompt that specific section.
Versori isn’t limited to discrete tasks, departments, or divisions, however. Stage 2 LP Tabitha Dunn sees strong upselling potential across the entire enterprise. “You could have an integrated flow between your onboarding teams, your commercial teams and the support team, for example,” she said. From a customer success perspective, having the playbook to provide the results and say, ‘Here's that next best opportunity to help you.’”
Stage 2 Helps Scaling Companies Like Versori
“Versori has fundamentally transformed the economics of integration, achieving gross margins in the high 90 percents versus traditional SaaS margins of 80 percent,” said Jay. “The business opportunity is clear, and we’re excited to help them maximize their potential.”