Jenny Smith Moebius is a top Go-To-Market (GTM) leader in the Greater Boston area, where she has a track record of building powerful brands and categories, generating demand (for both sales- and product-led orgs), and creating energizing mission-driven cultures of belonging in the B2B tech space.
She was previously the VP of Marketing at The Predictive Index where she launched the talent optimization category and broke demand generation records to grow the company 30% YoY for three years. Before that, she was the Director of Corporate Communications at UserTesting, now a publicly-traded global human insights provider. Prior to that, Jenny founded Moebius Ink, a marketing firm, where she grew SaaS companies from Boston to Silicon Valley into category leaders. And before that, she was the PR Manager at Applause—one of a dozen on the founding team—which was acquired by Vista.
She also held a leadership role at boutique PR firm Emerge, in which some of her more notable clients (and most successful exits) include analyst firm Burton Group (acquired by Gartner), BI company Information Builders (now TIBCO owned), security tech Tizor (acquired by Netezza), and Harvard Business School Publishing.
Jenny is a member of the Board of Advisors of TotalBoat, a leading marine supplies brand, where she assists with brand and marketing strategy. Mentoring women and other underrepresented groups in the workplace is a personal passion, and she is at the forefront of a wide range of DEI&B efforts at work and in her local community. She is also a self-published novelist, and lives in the Greater Boston area with her two children.