Paul Roetzer is a marketing AI expert and educator with over 23 years of experience in the marketing industry. He is the founder and CEO of Marketing AI Institute, a media, event, and online education company that makes AI accessible, approachable, and actionable for marketers and business leaders. He is also the co-author of Marketing Artificial Intelligence: AI, Marketing and the Future of Business, a book that explores the impact and opportunities of AI on marketing.
Roetzer's mission is to help marketers and business leaders understand and apply AI to transform their organizations and careers. He hosts The AI Show podcast, and created the Marketing AI Conference (MAICON), an annual event that brings together AI experts, practitioners, and vendors. He has consulted for hundreds of organizations, from startups to Fortune 500 companies. Previously, he was the founder and CEO of Ready North (formerly PR 20/20), a digital marketing agency that he sold in 2021.