Steve Wietrecki

Steve Wietrecki

Co-Founder and CEO, Heuristic Commerce

Are you delivering the experiences your customers need to convert?

Are you carrying the experience you start in your acquisition efforts all the way through to the buy box?

Most Shopify brands generate far more demand in their acquisition efforts than their current on-site experiences ultimately capture. We’re changing that.

I co-founded Heuristic Commerce to help brands achieve superior Conversion Rate Optimization (CRO) through tailored content and rapid experimentation.

By applying heuristic techniques, we deliver efficient and effective solutions that capture and convert more demand, driving impactful results for our clients.

Heuristic Commerce is my latest project targeted at my obsession with helping brands build better relationships with their customers.

Starting at Classpass, where we introduced thousands of studios to over a hundred thousand members looking to enrich their lives. To Klaviyo, where we helped tens of thousands of DTC brands gain the insight and capability to build meaningful relationships with their customers. Heuristic Commerce continues to feed my passion for helping entrepreneurs and their teams, all while building better overall experiences for everyone.

Reach out if you are interested in any of the following:

- Utilizing all of your content assets
- Testing which content works best (for who)
- Gaining insights to improve the experiences you deliver
- Aligning your ad campaigns with contextual on-site experiences without the need for or expensive of landing pages
- Capturing more of the demand that you are already generating

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