Sydney Sloan
Chief Marketing Officer, G2
I am a 4 X CMO, board member and advisor with decades of experience in driving transformative growth and innovation for high-tech companies. I'm proud to be the CMO at G2, the world’s largest and most trusted software marketplace. As an Advisor for Scale Venture Partners and a Limited Partner at Stage 2 Capital, I advise founders and go to market teams on GTM strategy, brand, strategic partnerships, customer journey, and employee culture.My mission is to help B2B software companies achieve category leadership and global expansion by envisioning and implementing holistic marketing plans and impactful GTM strategies, M&A integrations, and product launches. I have successfully brought new and acquired products to market across customer segments, product categories, and verticals. I have also built and mentored high-performing marketing teams and fostered a customer-centric culture. Some of my career highlights include scaling Salesloft from $16M to $135M+ in 3.5 years as CMO, disrupting the Risk & Compliance market at Drata, transitioning Alfresco Software from an open-source technology to a modern platform for CIOs, and integrating more than 12 M&A transactions at Drata, Salesloft, Jive Software, and Adobe.
