Tricia Gellman is a SaaS Marketing leader, advisor, investor and three time CMO. She has over 20 years of marketing experience building brands and leading change at companies like Apple, Adobe, Salesforce, Checkr and most recently Drift.
Tricia is passionate about all things related to building your go to market and is a thought leader about the changing role of the CMO, speaking often about why CMOs need to sign up for revenue if they want to have a seat at the CEO and Board table. Throughout her career she has been a builder, storyteller and public speaker using her expertise in operations, demand generation and product marketing to create value for companies resulting in hyper growth and positive exits.
Tactical specialties: Product marketing, go-to-market planning, sales partnership with demand, brand building, and category creation.
